Saturday, February 18, 2006

Your Network is Your Net Worth

In just about any business Networking is critical and in ours it is even more important especially if you truly want to make money.
However, most people don’t have a clue what to do at a Networking event.
And if they do they don’t know what to say when someone asks them “What do you do?” They freeze especially if they are a Network Marketer.

So here are a few hints especially for our business:

You definitely need business cards when going to a Networking Event.
Do you have a printer?
If you do you can go to Staples or any office supplies store (even Wal-Mart) and buy Business Card Blanks.
That way you can make some temporary cards.
Not to have business cards at a networking event is a major business sin.
You can also access Free Business Cards (just pay shipping and handling) by clicking on the link at the very bottom of this Blog.

Now what do you say to people when they ask you what do you do?
In fact I will give you not only my response but responses I learned from other leaders in this business.

Here goes: They ask, "What do you do?"

Your Reply:
"I help people create a Reliable Second Income."
"I show people how to make money from infomercials on TV & Radio."
"I am a Financial Freedom Engineer"
"I show people how to use a professional media company to make money in a Home Based Business".
"I teach how 100% of people make money without selling."
"I teach people how to make money using a very unique method."
"My business partners and I teach people how to make money through a no-cost customer acquisition program."

Now in almost every case you will get the following response:
"How do you do that?" or "What is that all about?"

This is where you have to be strong, have great confidence and posture as you reply:

"It takes about 15 minutes for me to explain how that works. Are you looking for ways to increase your income?"
If they answer yes - take out your daytimer:
"So when would be a good time for us to meet? How does this Wednesday work for you or is Friday better?"

WARNING:
You will be tempted to give them more information.
Just a teeny, weeny, little bit of information won't hurt - right? WRONG!
When you give someone even a little bit of information what you are doing is giving them two or three pieces of a 150 piece puzzle.
They then make a decision and turn us down based on almost no information.

Now that being said, if someone asks what company I am associated with I tell them.

If they ask for a website - this is what I say:
"Oh I will give you all of that information after our meeting."

The key is to have confidence and not let them push you into telling them more about what you do.
One way to do that is once you have booked the meeting turn the spotlight back on them by asking them questions you haven't asked before.

Those questions should be based on F.O.R.M. - you know what those are right?

Family - How many kids do you have - Is your family from around here - etc.

Occupation - What do you do - Where do you work - etc.

Recreation - Find out what they like to do in their down time - Do they golf, fish, workout, play soccer - etc.

Money or Message - Everybody has their own message - maybe they are involved in Network Marketing already - maybe they have a side business to make extra money.

At a Networking Event these are the 3 key rules:
1- Get their Business Card and give them yours
2- Do less talking and ask lots of questions
3- Meeting ‘Lots’ of people is not as important as making a solid impression with a ‘few’ people. Quality counts not Quantity!

After a Networking Event these are the 3 Key Rules:
1- Follow up within 48 to 72 hours with a phone call or an email at the very least. Here is an email script:
a. Hi Bob, It was a pleasure meeting you at the Chamber’s networking event on Tuesday evening. I really enjoyed our conversation and I will call you in the next few days to see if there is any way in which I can help you with your business. Maybe we can get together for a coffee and get to know each other better. Take care Bob and have an awesome week! Allan

2- Give Before You Receive! Always ask them what you can do for them first before you ask for something from them. Think of it as making a deposit before you make a withdrawal. The other way around you would be overdrawn and no one likes that.
a. If you asked lots of questions when you met them then you will now know how to deal with this one
b. Be Sincere!

3- Stay In Touch! You can do this best through a monthly phone call. Email also works as long as you are not sending them junk mail. And yes folks – jokes are junk mail!

Just remember that your Network is your Net Worth!
Grow, Protect and Nourish your Network and your Net Worth will grow accordingly!

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